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05 Feb 2020
VIDEOS & BLOGS
February 5, 2020 Ryan Warner

ROKFIN Update

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Podcast Family

Today we have an exciting announcement. As of today, the Wrestling Changed My Life Podcast will release three episodes per week.  Two of which will be free and available through the platforms you know and love (e.g., Apple, Spotify, Soundcloud, PodBean, WrestlingChangedMyLife.com, etc.). The third episode will be available on Rokfin.  I’ll be testing both the three podcasts per week model, as well as Rokfin over a 12-week period. At the end of those 12 weeks, I’ll re-asses and go from there.  

I do want to emphasize that Wrestling Changed My Life will always release two podcasts per week, free of charge. This will never change. I’m committed to producing the best possible wrestling stories through the podcast to promote and grow our great sport, and that will never change.

That said, who is Rokfin and why are we making the move?

What is Rokfin?

Rokfin is a subscription platform founded by Martin Floreani (yes that Martin, who created FloWrestling and FloSports). Content creators (yours truly) upload content (blogs, podcasts, videos) to the Rokfin platform and users subscribe to access all of the content for $9.99 per month. So, for $9.99 per month you get access to all of the content on Rokfin. 

I can tell you that many former guests of the Podcast (Adam Tirapelli, Cliff Fretwell, Jason Bryant, Doug Schwab) are all active on Rokfin, many of whom are very bullish on the future of Rokfin.

What’s in it for you?

More of your favorite podcast! With today’s update, you now have access to a third episode of the Wrestling Changed My Life Podcast each week.  In addition to the extra episode, Rokfin also has a ton of content from the likes of: 

  • Ben Askren
  • Chael Sonnen
  • Comedian Adam Hunter
  • Jon Jones

Plus, all of the content that you view on Rokfin is ad-free, and many times exclusive to Rokfin.

What’s in it for the Podcast?

Anytime the Wrestling Changed My Life Podcast makes a decision, we rely on four guiding principles, namely: 

  1. Does this decision improve the content quality?
  2. Does this decision improve the listener experience? 
  3. Does this decision increase subscribers?
  4. Does this decision improve our relationships with the listeners and wrestling world at large?

Projects that do not hit one of these four principles are chucked out the window, whereas those that do are given a second look.  

The move of adding a third weekly show on Rokfin checks several of our principles: 

  • Content quality: by publishing on Rokin I’ll have a chance to interview guests who otherwise would have been very difficult to track down, thus improving the overall podcast
  •  Listener experience: No ads usually equates to a better listener experience, and as mentioned, once you’re a subscriber of Rokfin, all content is accessed ad-free.
  • Increase subscribers: My hope is that the podcast will tap into a new audience of wrestling fanatics who are loyal to Rokfin. 
  • Relationships: Martin changed wrestling forever with the creation of Flo Wrestling.  The mega-duals that we just saw last weekend are a direct result of the proliferation of wrestling media that starts and ends with Flo. I believe in Martin and believe in what he’s building at Rokfin. 

Last but not least, we can’t ignore the financials behind the decision. Rokfin offers creators a financial incentive, and funds used from the Rokfin move will be used to re-invest in the podcast so that we can do more: in-person interviews, listener meet-ups, documentaries, etc.

Next steps

Today I’ll release our first Rokfin episode with the funky one Ben Askren.  You can find my Rokfin channel via this link. 

Thank you all for listening to the show, and thank you so much for reading this post. 

Onward!